Alisson Clark

Multimedia communication

On eagles’ wings

This article on bald eagle rehabilitation at the University of Florida was shared by higher education and wildlife organizations nationwide and adapted into sponsored content in the Chronicle of Higher Education.

What does it take to understand spiders? False eyelashes, capes and face paint 

For this package, I shot and edited video, created GIFs, shot some of the photos and wrote the story, as well as creating original social content for the UF News and flagship UF accounts. The Atlantic’s science writer, Ed Yong, shared it with his 147,000 Twitter followers, and I partnered with the Association of American Universities to put the story on the AAU homepage and social media for National Coloring Book Day.

 

Hanging out with a NatGeo Explorer

By capturing and editing audio of my interview with Florida Museum student Peter Houlihan, I was able to create an audiogram to accompany my story, which helped boost engagement on social media. I collaborated with UF’s video team to add the sound effects. National Geographic Explorers shared the story on social media.

 

Helping rhinos survive in the wild

What is a scientist who studies rhinos in South Africa doing in Florida? By reaching out to the South Africa National Parks to share the story, I was able to make this one of UF News’ most-read stories of the year. I also got to experiment with new platforms for making short animations of text and photos to increase social-media engagement.

After water reporting institute, stories keep flowing

This package involved attending Cynthia Barnett and Ann Christiano’s water institute, shooting photos, then continuing to follow the story until the participants had published articles informed by their experience so I could show the impact of the institute.

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